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UTM Campaign Builder

Add utm_source, utm_medium, utm_campaign, utm_term, and utm_content to a URL and copy a campaign link.

Campaign URL

Share this tool with the same values:

Examples

  • Newsletter. source=newsletter, medium=email, campaign=sept-tools
  • Paid social. source=twitter, medium=paid-social, campaign=launch
  • Partner. source=partner-name, medium=referral, campaign=guest-post

How it works

UTM parameters tell analytics which campaign sent a visit. Keep utm_source as the platform (newsletter, twitter), utm_medium as the channel (email, social), and utm_campaign as the name you will filter on. Lowercase and hyphens beat mixed spaces so reports do not split. The built URL is shareable from the address bar.

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