#1 Tell Your Story
The classics to start the interview — the invitation to tell your story allows you to share some important details of your background. Surely, talking about your favorite movies, music or hobbies is not what you are there for.
Also Read: Intro to UI UX Design
The interviewer expects to learn what everything about your web design story from the very beginning till the very moment of the interview. Let them know how passionate you were (and still are!) entering the field and what are the things you already can be proud of as a web designer.
#2 Show Your Knowledge
There's something more than reproducing definitions and patterns of web design theory. You're expected to show that you know what is web design and how it's different from other related fields.
Focus your explanation of web design on empathy and a user-friendly approach and provide some real-world examples to show you know the ropes. That is not an exam, so you don't have to look like a know-it-all. Nevertheless, you should demonstrate that you know what are you talking about in maybe brief, but also reasonable phrases.
#3 Honesty Is the Best Policy
Be ready that the expectation on you will depend on the result of the interview. If you pretend to have a certain level of knowledge, skill and experience, you’ll have to match it. So, don't put on your shoulders something you can't carry.
Telling about your previous projects, mention the details that make them unique and what were the stages you and your team passed from the start of the project to its final. Don't forget to mention all techniques and methods you used, including user personas, user interviews, surveys, task analysis, or anything contributing to the final solution.
#4 Provide Real Examples
Different web designers use different approaches. Answering the question about your design process, walk the interviewer through the steps you usually take when starting a new project.
Take some of your past projects as examples, and explain their background, roadblocks, limits encountered, and concepts and methods you used. Don't forget to light up the processes of content audits, empathy maps, surveys, user personas, interviews, customer journeys, sketches, and prototypes. If you follow any web design standards, or practices, bring them up.
#5 Be Flexible
This question revolves around your ability to be a team player and your willingness to adjust and be open to feedback. Ultimately, team spirit and collaboration are the most crucial concepts of product design.
When answering this question, demonstrate your enthusiasm to empathize, the ability to put yourself into other people's shoes and understand their perspective. Provide a few real-life examples of how you found a way to communicate with developers, business analysts, or project managers.
#6 Have Your Style
Web design is not only the art in some way, of course, but more the service aiming to meet the needs of its users. To tackle this question, think of products that provide a truly delightful experience overall.
Talk of your favorite apps and websites. For example, you can mention Spotify and talk about their amazing personalized content or describe how Duolingo uses gamification to trick users into learning new languages.
#7 Be Specific
If you've been waiting for a question that allows you to brag a little and show off your skill set, this is it. Describe the project that helped you fully exploit your strengths, hold more than one role, or maybe dragged you out of your comfort zone.
Don't forget to mention your contributions to the final product — it could be growing your product's user base or improving your app's rating on the AppStore. Did you face any setbacks? Describe how you managed to overcome them and what you learned from them.
#8 Get Ready For Teamwork
Confirming that you had disagreements in a team doesn't put you in a bad light. On the contrary, disagreement is an essential part of the design process, and the way you handle it demonstrates your ability to face critique and accept others' points of view.
For example, you can describe a case when a project manager's recommendations were subjective, and you found valid arguments to prove them wrong.
#9 Demonstrate Your Passion
This is a trick question to check whether you researched the company's products and read their job description. Spend some time and explore the company's website and apps, if they have any, and think of values you can bring in.
Talk about what you genuinely like about the position — it can be the company's culture, people, design challenges, or professional prospects.
#10 Ready For Something New
Being a successful designer means staying in the loop of web design trends. Before the interview, prepare a list of your inspiration sources so you can show the employer you're keeping up with the industry. Include blogs, books, magazines, podcasts, YouTube channels, and design gurus that you follow on Twitter.
Select your favorite and describe what's remarkable about them or how they help you in your work.
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